How To Be An Online Business Entrepreneur Not A Technician
Hi there, here is something that I have always thought about. Making money online as an online business entrepreneur. I know it might not be on the top of your radar.
However, believe it or not, becoming an entrepreneur is not something to take lightly. It can be both scary and exciting at the same time. Add the online part is can be even more of a nightmare.
My son and I are members of a great community for internet affiliate marketing that is known as Wealthy Affiliate. He claims it is hard to come up with content for his blog. Even though he is going thru the training he claims he still struggles. So, I thought about some ways to help.
Therefore, here’s my take on what it takes to be an online business entrepreneur.
Table of Contents
- Military Training
- The Technician in You
- Entrepreneur or Technician
- Online Business Entrepreneur?
- Final Thoughts
A few years ago I was in the military and I was studying to get my airframes and powerplant’s license. To clarify, this is a license that is required by the FAA to work on civilian aircraft i.e. the airlines.
While I was in the Navy, I worked as a powerplant guy. That is to say, I worked on the engines and fuel systems of jets and helicopters.
I went to school for it, that’s what I knew, and I had done it for eight years. I was good at what I did.
However, I was weak in the airframe section I knew enough to get permission from the FAA to take the test.
In other words, the FAA requires you to have permission and to have some knowledge before you start taking the test.
Therefore, on test day there was a general test, and airframes test, and a power plant test. Now take a guess at which test I did the best on.
Was it the general test, the airframe, or was it power plants that I’d studied for eight years?
You might be surprised at the answer. Consequently, I passed the general, I almost aced the airframe I think I got a 96 on it. However, I failed the power plant and why is that?
The Technician in You
When you ask why I failed at what I knew best? You will see the answer. That is to say, if you’re an expert in a field, sometimes, it is really hard to write about something because Mr technician stays involved.
You see, my problem was when I took that powerplant test I questioned the test as well as
the answers. Because I knew better.
Fast forward to my experience in Wealthy Affiliate. I’ve found that it’s easier if you write from your heart not from your head. Don’t get me wrong, knowledge in a subject is very important.
But, ask yourself who is your audience? My point is just to talk to your audience you don’t have to be a technician, you have to be upfront and genuine in everything you do regardless of whether you are running a business online or offline.
Now, I realize that I’m new at affiliate marketing and blogging. That is to say, I haven’t done it as long as some. I also realize you may already know this but someone needs to read this.
Entrepreneur Or A Technician
Michael Gerber in his book The E myth talks about being a technician when you need to be an entrepreneur. So, which are you an entrepreneur or a technician?
That’s a big question. You see a technician knows how to work the business. On the other hand, an entrepreneur owns the business, runs the business, and knows
everything about your business.
Sometimes, you need to be able to walk away from the technician and look back on the business. and perhaps your business will be a little better and a little easier.
Online Business Entrepreneur?
So, how does an online business differ from a brick and mortar establishment? I will say they are one and the same with the exception of trying to learn how to connect to your audience AKA your customer.
You know that being an online business entrepreneur is like trying to hit a moving target with a cap gun. With SEO (search engine optimization), the rules change on a regular basis. just when you are at the point of figuring out how to reach your audience the rules change and you have to start over.
Online businesses are certainly less expensive than brick and mortar. With that said, there is more flexibility with an advertising budget because there is no overhead.
For example, Facebook ads are very inexpensive to run for long periods of time. Once you find the correct combination of target audience and keywords to grab someone’s attention they can be very prosperous.
The same goes for a brick and mortar. However, when you own a brick-and-mortar establishment if you are not acting as the entrepreneur you do not have time to figure out the advertising.
Making Money Online as an online business entrepreneur has never been easier. Today anyone can work from home part-time in your pajamas. You have to have a desire to be successful.
Granted, you might be successful in your current career choice but are you happy. You have the power to change. Take my story, for example, I retired from the Navy as a jet engine mechanic.
And, now I work from home and help raise my 3-year-old grandson. The point I am trying to make is, an entrepreneur always has a desire to work for himself.
So, my advice is to listen to your inner spirit and follow your heart. Whether it is writing a blog to gain affiliate income or selling a physical product. Be the entrepreneur instead of the technician.
Thank you for reading and I hope I was able to leave something for you. If you have any experience that would like to share or want to leave a comment or a question. Leave them below and I will certainly get back in a timely manner.